Foursquare Users' Reward For Holiday Shopping? Chipotle

Each Monday, our new top 10 Foursquare "check-in" chart tracks how major brand merchants are faring in the exploding location-based services (LBS) space. As you might expect, national retailers slipped this week -- not only because of reduced foot traffic into big-box stores, but because marketers are generally taking a bit of a breather from big LBS promotions post-Black Friday. On their respective bases, though, retailers Apple, Costco and Home Depot declined the least among our top 10.

The Foursquare user base, meanwhile, remains well-caffeinated -- check-ins at Foursquare champ Starbucks grew 3% week over week -- and seems newly fond of upscale-ish burritos and tacos: Chipotle had the biggest week-over-week surge (up 26%) on its base in our top 10.

(We're producing this exclusive chart with our editorial partner Trendrr, the real-time business intelligence tracking service created by New York digital agency Wiredset.This chart is updated each Monday morning and reflects the seven-day period ending Saturday night at midnight, Eastern Standard Time.)

		CHECK-INS (PAST 7 DAYS)	WEEK OVER WEEK CHANGE
1	Starbucks	168,224	3%
2	Target	39,605	20%
3	Walmart	38,091	21%
4	Apple	23,178	5%
5	Best Buy	17,417	35%
6	Costco	12,547	5%
7	Chipotle	11,481	26%
8	Home Depot	11,431	5%
9	Whole Foods Market	9,883	8%
10	IKEA	7,934	8%