Why not see who's advertising around the advertising coverage while you're at it?
Best of 2005 #3: Brawny "Innocent Escapes"
Published on .
A campaign that takes masculine sensuality to hilarious levels proves that the ideal man and the ideal paper towel share the same qualities—strong, but with a sensitive touch. With tongue firmly in cheek, the ever-accomodating Brawny Man stokes the flames of feminine desire in TV spots like "Happy Birthday" and the customizable fantasies of the "Innocent Escapes" website.