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Adidas Lines Up Seven a Side

Published on .

Adidas "7on7"
Obviously, the football universe will be revolving around Super Bowl XLI this weekend. But for those who are sick of overpaid pros, Adidas is already looking ahead to this summer with a website promoting its 7on7 tournament for the nation's best high school teams. Flash-animated motion graphics and slick navigational windows lead visitors through the various sections of the Carat Fusion-created site, including the Player's Lounge (filled with videos of player interviews and highlights from past tournaments) and the Coach's Corner (where coaches can download a form to register their squads).
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