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CMPB Goes Cruising for Glass

Published on .

CMPB "Get the Glass!"
Got Milk? Check. Got game? We do now, thanks to the beautifully animated 3D board game created by Goodby, Silverstein & Partners and North Kingdom for the California Milk Processor Board's long-running campaign. Starring the milk-deprived members of the Adachi family, "Get the Glass!" puts a milk-centric spin on the classic board game Life, as players roll the virtual dice to guide the Adachis on their quest to steal the one substance that can cure all their ills. As they proceed space-by-space across the board, players must pass a series of interactive puzzles, mini-games and trivia questions while dodging the police and a one-way ticket to Milkatraz.
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