Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Microsoft/Intel Spread "Digital Joy" Online

Published on .

Microsoft/Intel "Digital Joy"
In conjunction with an epic commercial from Deutsch and Sam Bayer, Microsoft -- in conjunction with Intel -- is busy spreading the word about its new XP Media Center operating system online. The commercial and banner ads all funnel consumers to www.digitaljoy.com, a new website developed by iDeutsch that introduces the idea of the integrated media home. While such convergence gets complicated fast, the site offers demos of the technology along with tools for designing, and building, your own Microsoft-based entertainment center.
Most Popular
In this article: