As we work to bring even more value to our audience, we’ve made important changes for those who receive Ad Age with our compliments. As of November 15, 2016 we will no longer be offering full digital access to AdAge.com. However, we will continue to send you our industry-leading print issues focused on providing you with what you need to know to succeed.
If you’d like to continue your unlimited access to AdAge.com, we invite you to become a paid subscriber. Get the news, insights and tools that help you stay on top of what’s next.
Microsoft Proves Theory of (Communication) Evolution
Published on .
Primitive forms of communication aren't just stupid—according to Microsoft, they're downright hazardous to your health. The company advocates a more evolved approach in the form of Windows Live Messenger, and succinctly illustrates the service's advanced features in a trio of video clips created by AKQA and production company Maverick. The hilarious clips, which point out the perils of using carrier pigeons, hurled bottles and smoke signals as mediums for the exchange of information, can be found at CommunicationEvolved.com.