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MINI Questions Your Manhood

Published on .

MINI
MINI "Ave a Word"
Are you man enough for the new MINI Cooper S with John Cooper Works GP Kit? If not, you may get a visit—and a few insightfully harsh words—from the British bloke at the center of Glue London's new MINI microsite. By filling out an online questionnaire about an unmanly friend, visitors create a customized video of the acerbic Brit "aving a word" regarding the friend's very specific shortcomings, delivered straight to the poor sap's inbox.
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