As we work to bring even more value to our audience, we’ve made important changes for those who receive Ad Age with our compliments. As of November 15, 2016 we will no longer be offering full digital access to AdAge.com. However, we will continue to send you our industry-leading print issues focused on providing you with what you need to know to succeed.
If you’d like to continue your unlimited access to AdAge.com, we invite you to become a paid subscriber. Get the news, insights and tools that help you stay on top of what’s next.
For every passionate baseball fan who's ever second-guessed the manager of their favorite team, MSN has teamed up with production company LivePlanet (of Project Greenlight fame) and L.A.-based interactive agency Schematic to create Fan Club: Reality Baseball, an interactive online reality series that puts the managerial reigns of an actual minor league team directly into your hands. For the rest of the season, know-it-all fans of the Schaumburg Flyers can exercise complete control over the roster by casting daily votes on the Fan Club website. Think fantasy baseball, on steroids. (Okay, maybe not steroids...) The site also features game highlights, behind-the-scenes videos and player profiles, and additional interactive polls—allowing fans to determine batting orders, the pitching rotation and off-the-field transactions—will go live over the next few weeks.