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Reebok Pumps It Up

Published on .

Reebok "The Pump"
Ever wanted to duke it out with an animated basketball sneaker? Well, that's one of things you can do on a new microsite for the Reebok "Pump," created by Venice-based interactive shop Zugara. Aggressively animated versions of the shoe bob and weave throughout the site, but especially in the online fighting game, where dropping your guard means a big blue treadmark across your screen.
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