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Toyota's Got Animation on the Mind
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To show off the creative thinking behind Toyota's car-making philosophy, Swedish agency SWE and interactive shop North Kingdom put their heads together to unveil precisely what's "On Toyota's Mind." The heavily Flash-animated website conjures visions of Adobe's "Creative Mind" site, with a whimsical "floating island" environment filled with quirky characters and clickable elements that unlock demos of Toyota vehicles' numerous state-of-the-art features.