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Virgin Mobile Enlightens Parents
Published on .
Virgin Mobile "Enlightenment Kit"
In the continuing cell phone war of teens vs. parents, Virgin Mobile is helping the kids fight the good fight, providing the Enlightenment Kit. The kit contains such persuasion tools as Power Point presentations, stickers, posters, iron-on t-shirt graphics and pre-written e-mails. According to the agency, "The site will continue to be updated with more complex and creative sales solutions until even the toughest parent is sold."