×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

AVRETT FREE GINSBERG WINS NASALCROM ACCOUNT

Business Had Been at Arnold McGrath

Published on .

NEW YORK (AdAge.com) -- Interpublic Group of Cos.' Avrett Free Ginsberg, New York, has won Pharmacia's Nasalcrom allergy account, according to the agency.

The allergy relief account had been at Havas Advertising's Arnold McGrath Worldwide.

Avrett handles five other Pharmacia brands: Cortaid, Dramamine, Kaopectate, Pediacare and Luden's Cough Drops.

Spending has been volatile on Nasalcrom, ranging from $18.2 million in 1999 to $11.8 million in 2000 to $4.1 million last year, according to Taylor Nelson Sofres' CMR.

Most Popular