BBDO WINS RBC FINANCIAL REVIEW

English-Language Creative Account Worth $22 Million

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NEW YORK (AdAge.com) -- RBC Financial Group has selected BBDO Canada, part of Omnicom Group, for its estimated $22 million English-language creative account.

The final round involved BBDO and WPP

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Group's J. Walter Thompson. AAR Partners, New York, conducted the review.

Interpublic Group of Cos.' MacLaren McCann, Toronto, the onetime incumbent, continues to handle sponsorship marketing, brand and merchandising design, and media-buying duties.

RBC Financial Group is a unit of the Royal Bank of Canada.