CALIFORNIA LOTTERY COMMISSION GETS A QUORUM

Advertising Account Award Protest Deadline Passes Without Incident

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SAN FRANCISCO (AdAge.com) -- In a move related to the California Lottery's $100 million advertising account, Gov. Arnold Schwarzenegger yesterday appointed an El Monte businesswoman
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to fill one of two vacancies on the Lottery Commission.

The appointment will once again create a quorum for the government body that runs the state's lottery and approves major contracts -- including advertising contracts -- before they take effect. The appointment must be confirmed by the state Senate.

Approval vote needed
Last week, the Lottery named Omnicom Group's BBDO West of San Francisco the latest apparent successful bidder for its four-year advertising account. But there was some question about the timing of the required commission approval vote because the four-member commission had only two sitting members.

Gov. Schwarzenegger appointed Rachael Montes as the third sitting member. The 58-year-old Republican and beauty shop operator was previously the first Hispanic mayor of the southern California town of El Monte.

The Lottery officially is expected to award the contract following a vote by the commission sometime next month.

No protests filed
In a related event that actually wasn't, the deadline for filing a protest against BBDO's apparent win came and went without incident yesterday. Three previous advertising account reviews and awards were marred and nullified by protests from losing bidders.