Four finalists were named for the general market portion of the account. They are Bernstein-Rein, Kansas City; Doner, Southfield, Mich.; Interpublic Group of Cos.' Mullen, Winston-Salem, N.C.; and Publicis Groupe's Publicis Mid-America, Dallas.
Competing for the
The trio of Hispanic market agency finalists are Interpublic's Global Hue, San Antonio; Cruz/Kravetz: Ideas, Los Angeles; and Lopez Negrete Communications, Houston.
The family dining chain, based in Spartanburg, S.C., called the review in March to consolidate its agencies. Incumbents WestWayne, Tampa, Fla.; Chisholm-Mingo Group, New York, and Publicis' Publicis Sanchez Levitan, Miami, did not continue in the pitch.
Winners will be named in July. Rojek Cutcher Group, Cleveland, is conducting the review.