The Advantica Restaurant Group unit tomorrow will announce that Margaret Jenkins, currently vice president of marketing for El Pollo Loco, will join Denny's in June as senior vice president and chief marketing officer.
For Ms. Jenkins, 50, the move will mark her second tour of duty with Denny's after having twice worked for El Pollo Loco.
From 1979 to 1984,
In March, Denny's put its $60 million advertising, media and promotions account in review, which is still in the request for proposals stage, a Denny's spokeswoman said.
Incumbent WestWayne, Tampa, Fla., is defending the account, which expected to be awarded in July. Rojek Cutcher Group, Cleveland, is the review consultant.
El Pollo Loco is conducting a search for a replacement for Ms. Jenkins, a spokeswoman for the chain said.