Seven Shops to Make Presentations to American Legacy This Week

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NEW YORK (AdAge.com) -- Fallon, Minneapolis, is dropping out of the pitch for American Legacy Foundation's $65 million anti-smoking ad account, executives with knowledge of the situation said.

One executive said the Publicis Groupe agency opted to focus on other opportunities. Fallon declined to comment.

The contenders
The remaining contenders -- Interpublic Group of Cos.' Campbell-Ewald, Warren, Mich., and sibling Martin Agency, Richmond, Va.; independent Wieden & Kennedy, Portland, Ore.; Omnicom Group's Goodby, Silverstein & Partners, San Francisco, and sibling GSD&M, Austin, Texas; Havas' Arnold Worldwide, Boston, and Maxxcom's Crispin Porter Bogusky, Miami -- are expected to present for the business this week.

Separately, Fallon Worldwide named Lisa Seward, media director at Fallon, Minneapolis, to be North American media director, responsible for the agency's Minneapolis and New York offices.

Mary Gerzema, media director at Fallon in New York, is joining Interpublic's Universal McCann, New York, as a group account head for food and beverage accounts.