Finalists Announced for Ad Age's New Creativity Awards
Advertising Age this year expanded its annual Agency A-List honors for the first time to include the Creativity Awards, recognizing and celebrating not only excellent work and outstanding people in the industry but amazingly creative companies driving innovations that might not even comprise traditional advertising. We are now pleased to present the finalists, chosen over days of spirited judging by juries of the industry's brightest stars. The winners will be announced at the A-List & Creativity Awards Gala in New York on April 19. Deloitte Digital is the premier sponsor of the Creativity Awards.
WORK
Campaign of the Year finalists

Boost Your Voice Boost Mobile, 180LA
The Field Trip to Mars Lockheed Martin, McCann New York
GE Podcast Theater Presents "The Message" GE, BBDO New York
"House of Cards" Season Four Launch Netflix, BBH New York
Re-Colonelization KFC, Wieden & Kennedy Portland

Best Experiential finalists

The Baby Stroller Test-Ride Contours, FCB Chicago
Boost Your Voice Boost Mobile, 180LA
The Field Trip to Mars Lockheed Martin, McCann New York
Van Gogh BnB The Art Institute of Chicago, Leo Burnett Chicago

Best Content Marketing finalists

Colonel Corps KFC and DC Comics, Wieden & Kennedy Portland
GE Podcast Theater Presents "The Message" GE, BBDO New York
Lo & Behold Netscout, Pereira & O'Dell New York
Unimpossible MissionsGE, BBDO New York

Best Humanitarian/Sustainability finalists

Adaptoys Christopher & Dana Reeve Foundation, 360i
Edible Six-Pack Rings Saltwater Brewery, We Believers
Evan Sandy Hook Promise, BBDO New York
#Manboobs4boobs MACMA, David Buenos Aires
Paradise Hill It's Not OK and Home Magazine, FCB New Zealand
Unfairy TalesUnicef, 180LA
The World's Biggest Asshole Donate Life, The Martin Agency Richmond

Best Use of New Media/Platform finalists

The Field Trip to Mars Lockheed Martin, McCann New York
Game Changer Under Armour, Droga5 New York
In-a-Snap and Made in a Minute Lowe's, BBDO New York

PEOPLE
Creative Director of the Year finalists

Richard Brim Adam&Eve DDB London
Dan Donovan McCann New York
Rob Doubal and Laurence Thomson McCann London
Chloe Gottlieb and Taras Wayner R/GA New York
Will McGinness Venables Bell & Partners San Francisco
Felix Richter and Alexander Nowak Droga5 New York
Susan Young and Daniela Vojta M:United/McCann

Creative of the Year finalists

Rohan Cooke and Laura Petruccelli Goodby Silverstein & Partners San Francisco
Kasia Haupt Canning and Guney Soykan J. Walter Thompson Amsterdam
Juan Javier Peña Plaza and Ricardo Casal David Miami
Chris Sheldon and Van Gould Barton F. Graf New York
Toby Treyer-Evans and Laurie Howell Droga5 New York

Director of the Year finalists

Siri Bunford Knucklehead
Martin de Thurah Epoch Films/Academy Films
Ringan Ledwidge Rattling Stick
Aoife McArdle Somesuch/Anonymous Content
Steve Rogers Biscuit Filmworks/Revolver/Will O'Rourke

Media Planner of the Year finalists

Oliver Berbecaru DigitasLBi San Francisco
Laurel Boyd MullenLowe Mediahub Boston
Keegan Goudiss Bernie Sanders digital advertising, Revolution Messaging Washington D.C.
Jeremy Leon Laundry Service New York
Daniel Sheniak Wieden & Kennedy Portland

Strategic Planner of the Year finalists

Lindsey Allison Deutsch Los Angeles
Kaylin Goldstein CP&B Boulder
Tahaab Rais FP7/MENA Dubai
Deepa Sen Barton F. Graf New York
Britton Taylor Wieden & Kennedy Portland

COMPANIES
Startup to Watch finalists

The Drone Racing League
LetGo
Msg.ai
Mach1
Gfycat

Ad Tech/Marketing Tech/Financial Tech to Watch finalists

Attribution by Foursquare
Factual's Observation Graph
Index Exchange
Lucy
Salesforce Einstein
Snaps

Innovation/Products to Watch finalists

Edible Six-Pack Rings
Hammerhead
LinkNYC

App/Mobile Technology to Watch finalists

Instart Logic Mobile Application Acceleration
LetGo
Hammerhead

Winners will be announced at the A-List & Creativity Awards Gala in New York on April 19.