NEW YORK (AdAge.com) -- Guardian Life Insurance Co. of America, New York, hired two Bcom3 Group agencies to handle its advertising account.
Masius, a financial and corporate advertising agency, and MediaVest, both New York, were selected to handle creative and media, respectively, without a review.
The account, estimated at $6 million, previously had been with Omnicom Group's Doremus Advertising, New York.
Bcom3's Manning Selvage & Lee retains the public relations portion of the account.
CORRECTION: An earlier version of this story incorrectly stated D'Arcy Masius Benton & Bowles had won Gaurdian's advertising account.