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NETWORK ASSOCIATES BEGINS REVIEW FOR NEW AGENCY

By Published on .

SAN FRANCISCO (AdAge.com) -- Network Associates, Santa Clara, Calif., marketer of McAfee anti-virus software and other e-commerce and corporate secutrirty products, has begun a search for a new agency for its estimated $10 million to $20 million advertising account.

The move comes at a time when few reviews are begin initiated due to the economic slowdown and the recent terrorist attacks.

Network Associates' previous agency was Answer Think, Los Angeles, which is moving away from traditional advertising to focus on Internet-related services.

Last year, Network Associates spent $11.4 million on advertising, according to Taylor Nelson Sofres' CMR.

The company would prefer San Fancisco- and Northern California-based agencies, one executive familair with the search said.

Network Associates executives did not return calls at deadline.

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