NONPROFIT TAPS ATMOSPHERE FOR INTERNET WORK

Robin Hood Foundation Helped With Charity Sept. 11 Concert

By Published on .

NEW YORK (AdAge.com) -- The Robin Hood Foundation, New York, has selected Atmosphere to handle its internet advertising.

Atmosphere is the digital agency for Omnicom Group's BBDO North America.

Spending was not disclosed.

Atmosphere is charged with helping the nonprofit foundation redesign its Web site and create online marketing and customer relationship marketing initiatives.

The foundation was started in 1988 to help fight poverty in New York. The foundation was also instrumental in organizingĀ the Paul McCartney-ledĀ "Concert for New York" following the Sept. 11 tragedy.

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