South Beach Beverage bottles the SoBe brand line of juices, juice blends and teas.
The agencies are One World Communications, Westport, Conn.; Publicis Groupe's Fallon Worldwide and Omnicom Group's Merkley Newman Harty, both New York.
A decision should come next week. Previous ad work had been handled in-house.
SoBe received $3.5 million in measured media last year, according to Taylor Nelson Sofres' CMR.