SALLIE MAE NARROWS REVIEW TO THREE

Incumbent Arnold not Participating in Pitch

By Published on .

NEW YORK (AdAge.com) -- Sallie Mae, the Reston, Va.-based provider of funding for student loans, has narrowed the number of agencies competing for its $5 million to $7 million advertising account to three.

These are MRA Group, Syracuse, N.Y.; Adworks, Washington, and Laughlin Marinaccio & Owens Advertising, Arlington, Va.

Havas Advertising's Arnold Worldwide, Washington, the incumbent, is not participating in the review.

Most Popular