|StrawberryFrog beat out three agencies to be AOR for the online brokerage.
Strawberry Frog beat out Interpublic Group of Cos.’ Hill Holliday Connors Cosmopulos, New York; Publicis Groupe-backed Bartle Bogle Hegarty, New York; and WPP’s Grey Worldwide.
Consultant ADvice & ADvisors, New York, managed the review.
The Jersey City, N.J.-marketer split with the incumbent, Havas’ Euro RSCG, New York, after the agency won Charles Schwab’s account last year. Harris is division of the Bank of Montreal.
This was the second win this week for Strawberry Frog, whose Amsterdam headquarters got onto Coca-Cola Co.'s global roster by picking up Coke Light duties in Germany.