www.nielsen-netratings.com With a reported 760 new households logging on to the Internet every hour, the value of audience information is immeasurable. Poised at the forefront of this development are Nielsen Media Research and NetRatings, which have jointly developed Nielsen//NetRatings. Combining 50 years of experience in the practices and methods of audience research and measurement technology, their mission is to provide advertisers, site publishers, and media planners with the most accurate and reliable source of Internet audience information available. While this site basically advertises Nielsen//NetRatings services, visitors can also obtain free up-to-date statistics about Internet growth and user patterns. Also available on this site is a free subscription to the Nielsen//NetRatings Reporter, a weekly compilation of top advertisers, banners, and usage statistics.
www.dismal.com Don't judge this site by its name. The Dismal Scientist is an authoritative site for timely economic information, with comprehensive data and analysis at the metro, state, and national levels. Articles by recognized economists cover a range of issues, from whether sports stadiums help pump additional money into local economies to what e-commerce spells for retailers. There's also data and analyses of global issues, including situations facing Asia, South America and Europe. Visitors can rank states and metro areas on more than 100 economic, socioeconomic, and demographic categories. Want to know which states may dip into recession? The site has constructed an index of leading indicators for each state and translated those index values into a probability of recession. Definitely check out the site's hot links to discover other sources for economic data on the Web.
www.ncjrs.org As a clearinghouse for the National Institute of Justice, the National Criminal Justice Reference Service (NCJRS) site offers information and stats from the Office of Juvenile Justice and Delinquency Prevention, the Office for Victims of Crime, and the Bureau of Justice Statistics, among many others. It includes links to state data-collection centers and private organizations that follow judicial and criminal issues. New research is highlighted each week, and the site is searchable by key word to find particular stats fast.
www.census.gov No, we didn't think our readers needed to be informed that the U.S. Census Bureau has a Web page-most of you probably have the site bookmarked already. But the recent redesign of the site is worth noting. The Census Bureau has made its data even more customer friendly, and everything from the latest releases to detailed maps can be accessed from the opening page. If you haven't been to the site lately you may want to check it out again to refamiliarize yourself with the new format and new options.