BK to Voters -- "Have It Your Way"

Published on .

BK "Ted Nugent"
In a star-studded campaign that breaks this week from Crispin Porter + Bogusky, Burger King urges voters to "have it their way" by voting on Nov. 2. Produced by HSI, the effort features appearances by P. Diddy, Michelle Branch, Good Charlotte and Eve -- all directed by Chris Robinson -- Snoop Dogg (directed by Paul Hunter) and Ted Nugent (directed by Randy Krallman).

The effort is also the first outing for STRBRST, a joint venture between HSI and Star Trak Entertainment -- the music label founded by The Neptunes. Star Trak principles Pharrell Williams and Rob Walker served as producers on the project and Williams created the soundtrack.

In this article:
Most Popular