Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

Goodby Breaks New "Got Milk?" Spots

Published on .

Milk "Trail Runner"
Goodby, Silverstein & Partners has unveiled a new pair of "Got Milk?" spots for the California Milk Processor Board. Both commercials, directed by Omaha Pictures' Rupert Sanders, take a distinct turn toward the macabre.

In one, a woman's bones get fed up with a steady diet of soda until they finally leave her body and head to the fridge for some moo juice. In the other, a man is chased -- Blair Witch-style -- by ... well, you'll just have to watch it and find out.

Most Popular
In this article: