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GSD&M and United Healthcare Go for Laughs

Published on .



Bridesmaids go a little overboard.
United Healthcare is an insurance company with common sense, according to a new campaign from Austin's GSD&M. And it's a good thing, since the people in these commercials don't have much. In three spots directed by @radical.media's Frank Todaro, we see people doing unwise things as a foil for the company's prudence. In one spot, a gaggle of bridesmaids tumbles over a cliff chasing the bride's bouquet. Other bad ideas include taunting a lion and antagonizing hornets.
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