Why not see who's advertising around the advertising coverage while you're at it?
Lipton Targets the "3 p.m. Slump"
Published on .
You've got to stay in shape to look this busy.
J. Walter Thompson/New York introduces a menagerie of annoying office characters in a new campaign for Lipton Cup-a-Soup that breaks this week. In four spots -- directed by Hungry Man's Bryan Buckley -- we meet the "Office Cheerleader," "Mr. Cliché," the "Suck Up," and the "Fake Busy Guy" -- recognizable office types who all use Cup-a-Soup to "beat the 3 p.m. slump" and get on with, well, doing what they do.