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Sportscenter Meets Star Wars

Published on .



ESPN "Space Anchors"
Who knew Darth Vadar would turn out to be the next hot spokesperson? In addition to appearing in a recent Target campaign, the Death Star denizen shows up, along with the rest of the cast of Star Wars, in the latest round of ESPN's "This is Sportscenter" campaign from Wieden + Kennedy/N.Y. Turns out -- according to a spot directed by Hungry Man's David Shane with effects provided by ILM -- that the network has had to bring on talent from the future to ease the transition to HD.
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