Tom the Token Gay Friend Teaches Lessons on Equal Rights

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Human Rights Campaign "Gay Rights"
The Human Rights Campaign, the largest national gay, lesbian, bisexual and transgender political organization in the United States, has teamed up with DDB Seattle to encourage the GLBT community to initiate serious discussions about equal rights. A series of humorous spots starring Tom the Token Gay Friend illustrates just how difficult it is for a gay person to get his straight friends to take the issue of gay rights seriously, as Tom encounters uncomfortable silences and laughter during a dinner party, in his neighbor’s driveway and on the porch with his female friends. Directed by Tom Gatsoulis, the spots direct viewers to HRC’s website, where they can find tips and suggestions for how to get the message through. The campaign will run on LOGO, the new GLBT channel from MTV Networks, starting on October 10. (RH)
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