BtoB

2010 Lead Generation Guide

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As b2b marketers are increasingly held accountable for the results of their marketing campaigns, lead generation has become a crucial part of their responsibility. BtoB's Lead Generation Guide provides you with the insight you need to improve your lead generation campaigns. Featuring articles on subjects such as email, direct marketing, social media, web analytics, and webinars, this guide is a must have for today's b2b marketer. $9.95
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