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BtoB

24/7 Media launches b-to-b network

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New York--24/7 Media, an Internet media company, has launched the Business-to-business Network, an online community of vertical networks geared toward professionals at work. The initial vertical network is the new health professional channel, which is aimed at doctors, nurses and other members of the medical services community. Other channels will follow. Additionally, 24/7 has entered a deal with Medical Economics Co., a Montvale, N.J.-based health care publishing company, in which 24/7 will handle all media buying for PDR.net (www.pdr.net), MEC's umbrella health care professional Web site.
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