24/7 Real Media enhances mobile search marketing services

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New York—24/7 Real Media, which provides digital marketing services, Tuesday announced an expanded version of its search marketing platform, Decide DNA 6.1, which allows advertisers to manage mobile search campaigns in the same interface as Web-based search and search engine optimization. Decide DNA 6.1 is designed to improve advertisers’ ROI by providing a better understanding of the most profitable ad units, keywords and landing pages. It also allows advertisers to automatically adjust keywords.
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