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BtoB

5 ways to use social media to break company silos

Published on .

Jeffrey L. Cohen writes on the Social Media B2B blog that many b-to-b companies approach social media the same way they approach other parts of their business—with silos, a system that reduces efficiency and causes confusion both inside and outside the company. Here, Cohen offers up ways to use social media to break down the silos within your company. READ MORE
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