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BtoB

‘Financial Times’ to launch ‘How To Spend It’ Web site

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London—The Financial Times Thursday announced the upcoming launch of a Web site for its How To Spend It magazine.

The site (www.howtospendit.com) will debut Saturday. How To Spend It is the newspaper’s financial magazine, which appears 28 times a year.

The site will feature larger-format ads to appeal to luxury advertisers. Debut advertisers include Rolex, Krug and Harry Winston.

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