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BtoB

Abacus enhances campaign analysis Web application

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 Broomfield, Colo.—Abacus has made enhancements to its ChannelView Web application. ChannelView, which tracks Web, telephone and retail sales for marketers, now has additional analytical capabilities. Separately, Abacus announced Stacey Hawes has been promoted to VP-business-to-business services, effective Oct. 1, from market manager of the Abacus B2B Alliance.
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