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BtoB

Account Action

Published on .

Intel—Intel Corp., which is conducting a review for its global media buying account, has narrowed its list to five agencies. The semifinalists are: mediaedge:cia, New York; OMD, Chicago: Starcom, Chicago; ZenithOptimedia, New York; and the incumbent, Universal McCann, New York.

Benjamin Moore—Paint manufacturer Benjamin Moore has named AKQA, San Francisco, its interactive agency of record. AKQA will be responsible for overall digital strategy, including Web site development and the integration of digital into the overall marketing mix. Billings were undisclosed.

Employment Enterprises—Employment Enterprises, which provides staffing and human resources services to businesses, has selected LeapFrog Solutions, Oakton, Va., to handle branding and communications services. Billings were undisclosed.

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