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BtoB

Accrue names new marketing head

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Fremont, Calif.--Accrue Software Inc., an enterprise e-business software developer, has hired Denise Senter-Loyola as VP-marketing. She will oversee all of Accrue's marketing, brand development and public relations initiatives. She replaces Jud Grosong, who left the company. Before joining Accrue, Senter-Loyola was VP-consulting services at Addwater Inc., a San Francisco-based marketing consultancy.
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