New York--Continuing a long slide, Dow Jones & Co. reported Wednesday that July advertising volume at The Wall Street Journalâs
U.S. edition, declined 4.4% compared with July 2002, with year-to-date linage down 8.8%. Technology advertising at the Journal
was down 15.7%, and financial category advertising declined 14.2%. Dow Jonesâ Barronâs
saw national advertising pages decrease 9.1% per issue in July. Year-to-date linage at Barron's
declined 21.3% on a per issue basis.