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BtoB

AdMedia appoints managing director

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New York--AdMedia Partners Inc., a media investment banking firm, announced that it has appointed Per R. Mortensen as managing director-Europe. He will be based in Oslo, Norway. Mortensen was president of the International Federation of the Periodical Press (FIPP) from 1992 through 2001. AdMedia Partners said Mortensen’s primary focus will be developing new business relationships as the firm looks expand its investment banking business in the U.K. and in Europe.
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