BtoB

Advanced Strategies in B2B Audience Monetization

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The world of digital media and online B2B advertising is evolving at a blurring pace. Shifting industry dynamics present a good deal of risk and ambiguity to publishers – yet even greater opportunity. This webinar will explore evolving best practices and methods for ramping and diversifying superior B2B online audience monetization – both on and off-site. The presenters will review some of the strategies already deployed by an increasing pool of publishers and review what's working and lessons learned to help you plan for the massive changes in digital media to come in the next few years.
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