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Advanstar acquires fashion industry trade shows

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New York—Advanstar Communications announced Tuesday that it has acquired Project Trade Show group, a series of trade events that serves the fashion industry.

Advanstar plans to incorporate Project Trade Group it into its MAGIC Marketplace fashion industry trade events.

Separately, Advanstar announced it has acquired POOL, a 4-year-old fashion industry trade show for “boutique-oriented” products. That show will also be incorporated into MAGIC Marketplace.

Terms of the deals were not disclosed.

—Carol Krol

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