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Advanstar buys Off-Road.com from Rubicon Media Group

Published on .

Santa Ana, Calif.—Advanstar Communications announced Monday that it has acquired the Off-Road.com Web site from Rubicon Media Group.

Financial terms of the deal were not disclosed.

The acquisition of the consumer Web site adds to Advanstar’s growing position in the off-road, powersports and automotive aftermarket industries. Under the direction of Jim Ryan, group director and publisher, Advanstar launched the Off-Road Group in 2004 with three products: DIRTsports, a consumer publication targeted toward off-road motorsports enthusiasts; Off-Road Retailer, a trade publication; and the Off-Road Impact Trade Show & Conference.

—Sean Callahan

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