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Alibaba.com to acquire Auctiva

Published on .

Hong Kong—Alibaba.com, a Hong Kong-based e-commerce company that provides a platform for small businesses, announced plans to acquire Auctiva, which develops tools for eBay sellers.

Financial terms of the deal were not disclosed, but earlier this year Alibaba.com said it plans to invest $100 million in the U.S. Auctiva has approximately 170,000 U.S. customers.

Along with its acquisition of e-commerce service provider Vendio in June, Alibaba.com now has more than 250,000 new customers in the U.S.

Alibaba.com said it is building an e-commerce global supply chain for small businesses.

“Small online retailers are just starting to see how they can use international sourcing to their advantage, and we have seen the significant opportunity through customer reaction to our initial integration with Vendio,” David Wei, Alibaba.com’s CEO, said in a statement.

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