BtoB

Allison Womack

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Allison draws on deep consumer and business marketing expertise to create innovative B2B marketing solutions that deliver results for Doremus clients. Her focus is on harnessing the power of breakthrough ideas and communications to advance business outcomes, including driving revenue, managing change and shaping perceptions of key internal and external constituents. While leading the New York office, she also oversees global assignments across the Doremus network and brings insight into the complex business challenges that face companies in health care, professional business services and multi-industrials. Before joining Doremus in 2005, Allison held senior positions at Ogilvy, Y&R and Wunderman on brands including American Express, DuPont, Roche, Bristol-Myers Squibb, and AT&T. She has an MBA in management and international business from the Stern School of Business at New York University, and received her BA cum laude from Mount Holyoke. Allison lives in Brooklyn with her husband and two daughters.
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