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BtoB

American List Counsel debuts report portal

Published on .

Princeton, N.J.--American List Counsel announced it has launched an online report portal for clients through its Web site, www.alc.com.

The portal will allow data owners and mailers to access more than 20 different kinds of reports that help project and evaluate revenue.

"We have essentially developed a shared electronic filing cabinet that organizes mail campaign documents for brokers, managers, mailers and data owners," said Jason Rembert, chief technology officer at ALC.

--Carol Krol

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