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Ann Sheridan

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There's a massive cultural change occurring at Time Inc., and Ann Sheridan is right smack in the middle of it. Editorial work flow once was handled title by title, but now production for whole groups of publications is being merged. Sheridan's group-which consists of Business 2.0, Fortune, Fortune Small Business and Money-now shares production with Life, Time and Time for Kids magazines, saving the company much time and money.

"One of the hardest things of managing is bringing workers along with radical change," Sheridan said. "We can get entrenched in what we do, but it's the nature of the industry. Change is constant."

Previously, Sheridan merged production with imaging to broaden the skills of the new department and more effectively handle fluctuations in page volumes with a smaller staff. She also moved certain functions upstream to the edit and art departments to help alleviate delays in the final stages of closing the magazines.

Sheridan has devoted considerable energy to creating digital editions of her titles. "The consumer demand isn't there yet for these," she said, "but that's where we always want to be: just ahead of the demand that we all believe will come."

Sheridan knows that modes of content delivery will constantly change in upcoming years, and she's excited to see how this develops. "The energy of something new really inspires me," she said.

And while the merging of production departments means fewer staffers, Sheridan said she isn't concerned. "People have broader job descriptions than they had in the past, and all the new training and technology allows them to do more," she said. -M.J.M.

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