×

Once registered, you can:

  • - Read additional free articles each month
  • - Comment on articles and featured creative work
  • - Get our curated newsletters delivered to your inbox

By registering you agree to our privacy policy, terms & conditions and to receive occasional emails from Ad Age. You may unsubscribe at any time.

Are you a print subscriber? Activate your account.

BtoB

Anne Finucane, CMO, Bank of America Corp.

Published on .

What: CMO
Where: Bank of America Corp., Charlotte, N.C.
Why: Finucane, who has been with Bank of America for 15 years, leads marketing, communications, advertising and research for the company. Last year, she oversaw the introduction of a new Bank of America Merrill Lynch brand campaign, following the banking giant’s acquisition of the brokerage company in January 2009. She also led a $40 million campaign for new products designed to help customers better manage their finances.
Most Popular
In this article: