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BtoB

Aprimo hires Emerson as CMO

Published on .

Indianapolis—Enterprise marketing management software company Aprimo has hired Michael Emerson as chief marketing officer. Emerson was previously general manager of the EMM product line at Siebel Systems, where he oversaw product direction, marketing and line distribution on a global basis. He was also exec VP-marketing and product development at Protagona Worldwide, a campaign management software company that was acquired by DoubleClick in 2003 and by Aprimo in 2005.

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